Room reveal · Reel · 4 languages
AI Social System for Hospitality
Guests choose with their phones. Your social has to keep up.
Rooms, menus and rituals are ready long before the content is. Guest questions arrive faster than anyone can answer them. The stay is excellent. The social operation behind it is stretched.
Rooms, menus and rituals are ready long before the content is. Guest questions arrive faster than anyone can answer them. The stay is excellent. The social operation behind it is stretched.
Guest · Instagram DM
Is dinner included in the autumn package?
Answered in 9 min · routed to reservations
Chef’s menu · Carousel
Built for
Hotel groups
Boutique collections
Resorts
Serviced apartments
Restaurant groups
The hospitality reality
The hospitality reality
Your team runs the stay. Social becomes the second shift.
Your team runs the stay. Social becomes the second shift.
01
The experience outpaces the content
New rooms, menus and rituals are ready. The film, captions and approvals are still weeks behind.
01
The experience outpaces the content
New rooms, menus and rituals are ready. The film, captions and approvals are still weeks behind.
02
Every property tells it differently
Each hotel posts on its own rhythm and in its own tone. The group brand blurs at the edges.
02
Every property tells it differently
Each hotel posts on its own rhythm and in its own tone. The group brand blurs at the edges.
03
Booking intent gets lost in the comments
Questions about dates, rates and dietary needs sit unanswered while guests book somewhere else.
03
Booking intent gets lost in the comments
Questions about dates, rates and dietary needs sit unanswered while guests book somewhere else.
What changes
From stretched to steady.
What changes
From stretched to steady.
The same team, the same hotels. What changes is the operation underneath: one rhythm, one memory, one place decisions get made.
The same team, the same hotels. What changes is the operation underneath: one rhythm, one memory, one place decisions get made.
Today
Today
With the AI Social System
With the AI Social System
Content
Content
Shot when there’s time, per property
Shot when there’s time, per property
One production rhythm per season, cut for every property
One production rhythm per season, cut for every property
Efficient
Efficient
Properties
Properties
Every hotel in its own tone
Every hotel in its own tone
One group brand, with each property’s character intact
One group brand, with each property’s character intact
Scalable
Scalable
Guest questions
Guest questions
Answered when someone is free
Answered when someone is free
Routed to the right person and answered within the hour
Routed to the right person and answered within the hour
Scalable
Scalable
Offers
Offers
Rushed posts with unchecked terms
Rushed posts with unchecked terms
Planned around verified dates, rates and inclusions
Planned around verified dates, rates and inclusions
Sustainable
Sustainable
Results
Results
Likes and reach
Likes and reach
Booking and table enquiries traced back to content
Booking and table enquiries traced back to content
Efficient
Efficient
Content
Shot when there’s time, per property
One production rhythm per season, cut for every property
Efficient
Properties
Every hotel in its own tone
One group brand, with each property’s character intact
Scalable
Guest questions
Answered when someone is free
Routed to the right person and answered within the hour
Scalable
Offers
Rushed posts with unchecked terms
Planned around verified dates, rates and inclusions
Sustainable
Results
Likes and reach
Booking and table enquiries traced back to content
Efficient
Today
With the AI Social System
Content
Shot when there’s time, per property
One production rhythm per season, cut for every property
Efficient
Properties
Every hotel in its own tone
One group brand, with each property’s character intact
Scalable
Guest questions
Answered when someone is free
Routed to the right person and answered within the hour
Scalable
Offers
Rushed posts with unchecked terms
Planned around verified dates, rates and inclusions
Sustainable
Results
Likes and reach
Booking and table enquiries traced back to content
Efficient
Content
Shot when there’s time, per property
One production rhythm per season, cut for every property
Efficient
Properties
Every hotel in its own tone
One group brand, with each property’s character intact
Scalable
Guest questions
Answered when someone is free
Routed to the right person and answered within the hour
Scalable
Offers
Rushed posts with unchecked terms
Planned around verified dates, rates and inclusions
Sustainable
Results
Likes and reach
Booking and table enquiries traced back to content
Efficient
How it’s set up for your hotels
It starts with your hotels. Not an empty content calendar.
How it’s set up for your hotels
It starts with your hotels. Not an empty content calendar.
Before anything is published, the system learns what makes your properties yours, when your seasons peak, and who signs off on what.
Before anything is published, the system learns what makes your properties yours, when your seasons peak, and who signs off on what.
01
Your hotels go into Brand Brain
Everything the system needs to sound like you and get the facts right.
Brand voice
Rooms & suites
Dining & menus
Service standards
Policies & offer terms
Approved photography
01
Your hotels go into Brand Brain
Everything the system needs to sound like you and get the facts right.
Brand voice
Rooms & suites
Dining & menus
Service standards
Policies & offer terms
Approved photography
02
The Command Centre sets the season
Your calendar decides what the system works on, and when.
J
J
F
F
M
M
A
A
M
M
J
J
J
J
A
A
S
S
O
O
N
N
D
D
Spring breaks
Summer
Autumn escapes
Festive
02
The Command Centre sets the season
Your calendar decides what the system works on, and when.
J
F
M
A
M
J
J
A
S
O
N
D
Spring breaks
Summer
Autumn escapes
Festive
03
Approvals are agreed up front
Who checks rates, offers and guest replies is set before anything goes live.
Rates & offers
Revenue manager
Property content
General manager
Guest replies
Front office lead
Brand & tone
Group brand team
03
Approvals are agreed up front
Who checks rates, offers and guest replies is set before anything goes live.
Rates & offers
Revenue manager
Property content
General manager
Guest replies
Front office lead
Brand & tone
Group brand team
The six Engines in hospitality
Six Engines. One job each, in your hotels.
The six Engines in hospitality
Six Engines. One job each, in your hotels.
Each Engine has a practical role in your guest journey. What one produces becomes the next one’s input, with the same Brand Brain context underneath.
Each Engine has a practical role in your guest journey. What one produces becomes the next one’s input, with the same Brand Brain context underneath.
01 Creative
01 Creative
02 Localisation
02 Localisation
03 Distribution
03 Distribution
04 Activation
04 Activation
05 Conversion
05 Conversion
06 Intelligence
06 Intelligence
01 · Creative Engine
Makes the stay visible.
Seasonal shoots planned and produced on a fixed rhythm, checked against your brand before anything leaves.
Produces
Room reveals
Chef’s table films
Seasonal stills
02 · Localisation Engine
Speaks to every guest in their language.
Approved work adapted for each source market: language, captions, offer terms and cultural context.
Produces
DE · FR · NL versions
Market-specific offers
Accessible captions
03 · Distribution Engine
Keeps every property on rhythm.
Group and property calendars published on schedule, with room for each hotel’s own moments.
Produces
Group calendar
Property calendars
Channel-ready posts
04 · Activation Engine
Answers guests before they leave the page.
Comments and DMs handled with verified answers. Sensitive questions escalated to the right person.
Produces
DM & comment replies
Front-desk escalation
Review responses
05 · Conversion Engine
Turns interest into bookings.
Booking intent picked up in conversations and routed to reservations with the context attached.
Produces
Room & table links
Package enquiries
Group & event leads
06 · Intelligence Engine
Learns what fills rooms.
Which stories drive enquiries, by property and season, fed back into the next brief.
Produces
Enquiry attribution
Season reports
Next brief inputs
01 · Creative Engine
Makes the stay visible.
Seasonal shoots planned and produced on a fixed rhythm, checked against your brand before anything leaves.
Produces
Room reveals
Chef’s table films
Seasonal stills
01 · Creative Engine
Makes the stay visible.
Seasonal shoots planned and produced on a fixed rhythm, checked against your brand before anything leaves.
Produces
Room reveals
Chef’s table films
Seasonal stills
02 · Localisation Engine
Speaks to every guest in their language.
Approved work adapted for each source market: language, captions, offer terms and cultural context.
Produces
DE · FR · NL versions
Market-specific offers
Accessible captions
02 · Localisation Engine
Speaks to every guest in their language.
Approved work adapted for each source market: language, captions, offer terms and cultural context.
Produces
DE · FR · NL versions
Market-specific offers
Accessible captions
03 · Distribution Engine
Keeps every property on rhythm.
Group and property calendars published on schedule, with room for each hotel’s own moments.
Produces
Group calendar
Property calendars
Channel-ready posts
03 · Distribution Engine
Keeps every property on rhythm.
Group and property calendars published on schedule, with room for each hotel’s own moments.
Produces
Group calendar
Property calendars
Channel-ready posts
04 · Activation Engine
Answers guests before they leave the page.
Comments and DMs handled with verified answers. Sensitive questions escalated to the right person.
Produces
DM & comment replies
Front-desk escalation
Review responses
04 · Activation Engine
Answers guests before they leave the page.
Comments and DMs handled with verified answers. Sensitive questions escalated to the right person.
Produces
DM & comment replies
Front-desk escalation
Review responses
05 · Conversion Engine
Turns interest into bookings.
Booking intent picked up in conversations and routed to reservations with the context attached.
Produces
Room & table links
Package enquiries
Group & event leads
05 · Conversion Engine
Turns interest into bookings.
Booking intent picked up in conversations and routed to reservations with the context attached.
Produces
Room & table links
Package enquiries
Group & event leads
06 · Intelligence Engine
Learns what fills rooms.
Which stories drive enquiries, by property and season, fed back into the next brief.
Produces
Enquiry attribution
Season reports
Next brief inputs
06 · Intelligence Engine
Learns what fills rooms.
Which stories drive enquiries, by property and season, fed back into the next brief.
Produces
Enquiry attribution
Season reports
Next brief inputs
Create → Localise → Distribute → Activate → Convert → Learn → Decide → Create again
Create → Localise → Distribute → Activate → Convert → Learn → Decide → Create again
Campaign in focus
One autumn package, carried by the whole system.
Campaign in focus
One autumn package, carried by the whole system.
Example, not a client case. A hotel group launches an autumn stay with dinner included, across 38 properties and four source markets.
Example, not a client case. A hotel group launches an autumn stay with dinner included, across 38 properties and four source markets.
Stay film · Reel
01
Create
A stay film and a chef’s-menu story from one regional shoot.
4 market versions
02
Localise
Versions for DE, FR and NL guests, with offer terms checked.
38 properties live
03
Distribute
Scheduled across every property’s calendar in the same week.
Replied in 9 min
04
Activate
“Is dinner included?” answered from verified package details.
Enquiry → reservations
05
Convert
Package enquiries routed to reservations with the context attached.
Brief updated
06
Learn
Dining-led stories drove most enquiries. Next season’s brief leads with dining.
Stay film · Reel
01
Create
A stay film and a chef’s-menu story from one regional shoot.
4 market versions
02
Localise
Versions for DE, FR and NL guests, with offer terms checked.
38 properties live
03
Distribute
Scheduled across every property’s calendar in the same week.
Replied in 9 min
04
Activate
“Is dinner included?” answered from verified package details.
Enquiry → reservations
05
Convert
Package enquiries routed to reservations with the context attached.
Brief updated
06
Learn
Dining-led stories drove most enquiries. Next season’s brief leads with dining.
Stay film · Reel
01
Create
A stay film and a chef’s-menu story from one regional shoot.
4 market versions
02
Localise
Versions for DE, FR and NL guests, with offer terms checked.
38 properties live
03
Distribute
Scheduled across every property’s calendar in the same week.
Replied in 9 min
04
Activate
“Is dinner included?” answered from verified package details.
Enquiry → reservations
05
Convert
Package enquiries routed to reservations with the context attached.
Brief updated
06
Learn
Dining-led stories drove most enquiries. Next season’s brief leads with dining.
↺ Learn → Decide → Create again: the next brief starts with what this campaign learned.
↺ Learn → Decide → Create again: the next brief starts with what this campaign learned.
What it does for hospitality
What it does for hospitality
More efficient, more scalable, more sustainable. In hotel terms.
More efficient, more scalable, more sustainable. In hotel terms.
Efficient
1 shoot
1 shoot
covers every property for the season
One regional production per season, cut for every hotel and channel. No separate shoot per property.
Efficient
1 shoot
covers every property for the season
One regional production per season, cut for every hotel and channel. No separate shoot per property.
Scalable
< 4 weeks
< 4 weeks
to bring a new property onto the system
New openings join an operation that’s already running, with the brand and playbooks in place.
Scalable
< 4 weeks
to bring a new property onto the system
New openings join an operation that’s already running, with the brand and playbooks in place.
Sustainable
100%
100%
of brand and guest knowledge stays in the system
Brand Brain and the Vault keep what you know and what you’ve built when teams or agencies change.
Sustainable
100%
of brand and guest knowledge stays in the system
Brand Brain and the Vault keep what you know and what you’ve built when teams or agencies change.
Proof · Multi-location hospitality
Every location on one rhythm, without losing its own voice.
Every location on one rhythm, without losing its own voice.
38
38
hotels on one rhythm
<2h
<2h
reply time to guests
+41%
+41%
direct booking enquiries
Proof · Multi-location hospitality
Every location on one rhythm, without losing its own voice.
38
hotels on one rhythm
<2h
reply time to guests
+41%
direct booking enquiries
Hospitality questions
Hospitality questions
What hotel teams ask us first.
What hotel teams ask us first.
Will it still feel like our hotel?
–
Yes. Your real rooms, dining and service are the source material, and Brand Brain holds your voice and standards. Every asset is reviewed against them before it goes out. AI supports the process; it doesn’t replace your point of view.
Will it still feel like our hotel?
–
Yes. Your real rooms, dining and service are the source material, and Brand Brain holds your voice and standards. Every asset is reviewed against them before it goes out. AI supports the process; it doesn’t replace your point of view.
Who approves rates, offers and guest replies?
+
You decide during set-up. Typically revenue managers sign off rates and offers, general managers approve property content, and front office leads own guest replies. Nothing goes live without the right name on it.
Who approves rates, offers and guest replies?
+
You decide during set-up. Typically revenue managers sign off rates and offers, general managers approve property content, and front office leads own guest replies. Nothing goes live without the right name on it.
What happens with complaints or sensitive guest questions?
+
They are never answered automatically. The system flags them, adds the context it has, and routes them to the person you’ve named for that property within minutes.
What happens with complaints or sensitive guest questions?
+
They are never answered automatically. The system flags them, adds the context it has, and routes them to the person you’ve named for that property within minutes.
Does it work with our booking engine and PMS?
+
Yes. Booking links, package details and enquiry routing connect to the tools you already use, so reservations sees where a guest came from and what they asked.
Does it work with our booking engine and PMS?
+
Yes. Booking links, package details and enquiry routing connect to the tools you already use, so reservations sees where a guest came from and what they asked.
Can we start with one property, or one region?
+
Yes. Many groups start with a flagship or a single region, prove the rhythm for a season, then bring more properties onto the same system.
Can we start with one property, or one region?
+
Yes. Many groups start with a flagship or a single region, prove the rhythm for a season, then bring more properties onto the same system.
Let’s talk hospitality
Let’s talk hospitality
Let’s make your social as considered as your stay.
Let’s make your social as considered as your stay.
Thirty minutes with a strategist who knows hotels. We’ll look at your properties, your guest journey and your team.
Thirty minutes with a strategist who knows hotels. We’ll look at your properties, your guest journey and your team.
